Anne Stavely
Travis was exceptional throughout the entire purchase process. Francesca made the financing process short and sweet. This is our second car purchase from DeVoe in four months. We were never “Subaru” people but we are now. Thank you!
No matter where you live on Florida's Gulf Coast – Cape Coral, Estero, Fort Myers, or elsewhere – our Subaru dealer not far off Tamiami Trail can help you with leasing, financing, and servicing. Browse new Subaru models in our showroom, shop our used car dealership inventory, or book a maintenance appointment at Subaru of Naples, and you'll see firsthand why SWFL locals trust us for all things automotive.
Why Choose Our Gulf Coast Subaru Dealer?
Below is just a peek at what we offer at Subaru of Naples:
- Access to the newest Subaru lineup
- Large selection of new and used Subaru vehicles
- Competitive and flexible finance and lease offers
- Express Subaru service for quick care
- Dedicated collision center for post-accident support
- Friendly and knowledgeable team
Our Florida Subaru dealership is also deeply committed to our community, which means that the money you spend here helps us continue our support of local organizations like Humane Society Naples and the Laces of Love Charitable Foundation.
Top-Notch New Subaru Models
The newest Subaru lineup really steals the show at our car dealership just south of Lee County and Fort Myers via U.S. 41. From stunning colors to advanced safety systems, Subaru vehicles are a must-see for a multitude of reasons.
Subaru SUVs
Let's say you want to lease a Crosstrek for your commutes. This compact SUV gets incredible highway MPG in both its gas and hybrid engine setups, and it offers a smooth, comfortable ride. Need a larger vehicle for daily carpools or trips to the Six Mile Cypress Slough Preserve? The new Ascent seats up to eight people and tows a maximum of 5,000 pounds.1
Subaru Cars
Subaru cars range from the practical Impreza hatchback to the sporty BRZ and new WRX. Whether you prefer cabin flexibility or high-revving engines, each of these models is perfect for Southwest Florida excursions to the Everglades, coastal drives along Estero Boulevard, and weekend getaways to Sanibel Island.
Subaru EVs
Enjoy zero-emissions driving without compromising style or safety when you take home an SUV from the Subaru electric vehicle lineup, which includes the Solterra, Uncharted, and Trailseeker. Florida's EV infrastructure is growing, making it easier than ever to recharge on the go, and convenient at-home charging is always an option.
Pre-Owned Makes and Models Near Fort Myers
Naturally, our Subaru dealer specializes in used Subaru vehicles, and you may even find some that are priced under $20K, but all makes and models rotate through our pre-owned inventory. Want to compare a used Subaru Outback to another brand's SUV? We do our best to stock a range of pre-owned options to make your shopping experience that much easier.
If you want increased warranty protection for your used vehicle, take a spin through our certified pre-owned selection. These Subaru gems have low mileage, updated technology, and built-in warranty coverage.
Finance or Lease a New Subaru Near Cape Coral
Our rotating Subaru lease deals are a great way to get into a new vehicle – and maybe even a higher trim level than you've imagined.
Prefer to buy a new, used, or certified pre-owned car? You can start the car loan pre-approval process online and finish up the paperwork at our store!
Choose Our Subaru Service Center for Major and Minor Car Care
Need help keeping track of your car's Subaru maintenance schedule? Encountered a warning light on your dashboard when you started up your vehicle? The factory-trained technicians at Subaru of Naples are here to help. Our Subaru service center near Fort Myers offers the following:
- Express Subaru service
- Free multipoint inspections
- Genuine Subaru parts
- Pay-over-time plans
- Elite diagnostic and repair tools
- Dedicated tire center
Our Subaru dealer also includes a certified collision center for expert service when you need it most.
Proud To Be the Subaru Dealership You Can Count on Near Fort Myers
Thanks to our DeVoe family history, the top priority at our Subaru dealer is investing in the local community. In our little corner of SWFL, that means pricing our inventory and services well and treating our customers right. Like many people already do on Florida's Gulf Coast, we hope you'll choose Subaru of Naples anytime you need automotive support.
Subaru Reviews From Our SW Florida Customers
Mark C
Loving my new 2026 Crosstrek! The vibe at this dealership was good! Friendly, casual business atmosphere and my salesperson was steady, dependable, and knowledgeable about the product and the monies. I negotiated on the strong side but the management remained professional and we reached a deal. I will surely start with this dealership again when I get my next Subaru. Also, I have had Mercedes, Toyota, VW, and Honda in the last 7 years. I had the best tutorial of the new vehicle upon delivery. All the controls etc. were reviewed and I have a better initial understanding of the car than I have had with any other brand. Ask for Josselyn in sales. She was great.
Carrie Robinson
I had such a great experience with Subaru. We worked with Kevin and he was extremely professional and nice. He really took the time to help me find the right car in the right color. He found exactly what I wanted. I adore my Subaru Crosstrek in Citron Yellow! Subaru was easy to deal with and no high pressure. I highly recommend Kevin. Also, Jack (Love Encore Specialist) helped me navigate all the technology. Such a great team at Subaru of Naples. Far exceeds any car buying experience I've had.
1Maximum towing capacity varies by trim level. Trailer brakes may be needed. See your retailer for details.
| Monday | 7:00AM - 6:00PM |
| Tuesday | 7:00AM - 6:00PM |
| Wednesday | 7:00AM - 6:00PM |
| Thursday | 7:00AM - 6:00PM |
| Friday | 7:00AM - 6:00PM |
| Saturday | 7:00AM - 3:00PM |
| Sunday | Closed |
| you break it we fix it | |
| Monday | 9:00AM - 9:00PM |
| Tuesday | 9:00AM - 9:00PM |
| Wednesday | 9:00AM - 9:00PM |
| Thursday | 9:00AM - 9:00PM |
| Friday | 9:00AM - 9:00PM |
| Saturday | 9:00AM - 9:00PM |
| Sunday | 11:00AM - 7:00PM |
| Monday | 7:30AM - 6:00PM |
| Tuesday | 7:30AM - 6:00PM |
| Wednesday | 7:30AM - 6:00PM |
| Thursday | 7:30AM - 6:00PM |
| Friday | 7:30AM - 6:00PM |
| Saturday | 7:00AM - 5:00PM |
| Sunday | 10:00AM - 6:00PM |
