Subaru Brand Reviews And Awards

Subaru Awards

“…Driving home from the Subaru dealer with the lane departure feature activated, I immediately saw one benefit: The car beeped me and displayed a visual image every time I got too close to either side of my lane when I wasn't signaling a turn.”

- The New York Times, "Safer Cars Help Keep Older Drivers on the Road"

© 2017 The New York Times
American Customer Satisfaction Index

#1 in Dependability

Subaru is rated #1 in customer dependability.

Compared to all other measured mass-market automotive companies in the 2024 American Customer Satisfaction Index (ACSI®) surveys of customers rating their own automotive company's performance. ACSI and its logo are registered trademarks of the American Customer Satisfaction Index, LLC.
American Customer Satisfaction Index

#1 in Safety

Subaru is rated #1 in safety for five years running.

Compared to all other measured mass-market automotive companies in the 2024 American Customer Satisfaction Index (ACSI®) surveys of customers rating their own automotive company's performance. ACSI and its logo are registered trademarks of the American Customer Satisfaction Index, LLC.
American Customer Satisfaction Index

#1 in Loyalty

Subaru is rated #1 in customer loyalty.

Compared to all other measured mass-market automotive companies in the 2024 American Customer Satisfaction Index (ACSI®) surveys of customers rating their own automotive company's performance. ACSI and its logo are registered trademarks of the American Customer Satisfaction Index, LLC.
Experian

Built to Last

96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.

Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2015-2024 as of December 2024.

Proud to be Zero Landfill

Subaru was the first automotive plant in the U.S. to achieve zero-landfill status. All Subaru vehicles are built in zero-landfill plants, where 100% of waste is recycled or turned into electricity.

American Customer Satisfaction Index

#1 in Customer Satisfaction

Subaru is rated #1 in customer satisfaction.

Compared to all other measured mass-market automotive companies in the 2024 American Customer Satisfaction Index (ACSI®) surveys of customers rating their own automotive company's performance. ACSI and its logo are registered trademarks of the American Customer Satisfaction Index, LLC.
Forbes

Serving our community with love.

Subaru. Forbes' #1 automotive brand for social impact three years in a row.

© 2025 Forbes Media, LLC. All rights reserved. Used under license.
American Customer Satisfaction Index

#1 in Product Quality

Subaru is rated #1 in product quality for four years running.

Compared to all other measured mass-market automotive companies in the 2024 American Customer Satisfaction Index (ACSI®) surveys of customers rating their own automotive company's performance. ACSI and its logo are registered trademarks of the American Customer Satisfaction Index, LLC.
J.D. Power

The best service from a retailer you can love.

#1 in Customer Satisfaction for Dealership Service among all Mass Market Brands according to J.D. Power.

For J.D. Power 2025 U.S. award information, visit jdpower.com/awards.
ARA Dirtfish

American Rallycross Champions

2024 Overall American Rally Association (ARA) Champion

Impreza Awards

“The Impreza's unbeatable combination of safety, reliability, capability, and affordability is hard to pass up.”

- Kelley Blue Book's KBB.com *

From “2019 Subaru Impreza First Review” on Kelley Blue Book's KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
Experian

Built to Last

94% of Subaru Impreza vehicles sold in the last 10 years are still on the road today, more than the Honda Civic, Toyota Corolla, Mazda3, or Hyundai Elantra.

Based on Experian Automotive vehicles in operation vs. total new registrations for MY2015-2024 as of December 2024.
5-Star Safety Ratings

5-Star

The 2025 Subaru Impreza earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).

Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).

BRZ Awards

“The 2022 Subaru BRZ has more of everything you love.”

- Road and Track

“Subaru's BRZ is unlike any other car at any price.”

- Car and Driver, November 2021

Experian

Built to Last

96% of Subaru vehicles sold in the last 10 years are still on the road today.

Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2015-2024 as of December 2024.

WRX Awards

Experian

Built to Last

92% of Subaru WRX vehicles sold in the last 10 years are still on the road today.

Based on Experian Automotive non-luxury vehicles in operation vs. total new registrations for MY2015-2024 as of December 2024.
2025 IIHS

TOP SAFETY PICK

The 2025 Subaru WRX is a 2024 IIHS TOP SAFETY PICK.

ARA Dirtfish

American Rallycross Champions

2024 Overall American Rally Association (ARA) Champion.

Legacy Awards

“The Legacy is comfortable, quiet, offers good fuel economy and reliability all in a package with plenty of interior space and with excellent safety scores.”

- Kelley Blue Book's KBB.com

From “2017 Legacy KBB Expert Car Review” on Kelley Blue Book's KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co, Inc.

“The Legacy offers advantages its competitors simply can't match.”

- Kelley Blue Book's KBB.com

From “2017 Legacy KBB Expert Car Review” on Kelley Blue Book's KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co, Inc.
Experian

Built to Last

94% of Subaru Legacy vehicles sold in the last 10 years are still on the road today, more than the Honda Accord, Toyota Camry, Nissan Altima, or Hyundai Sonata.

Based on Experian Automotive vehicles in operation vs. total new registrations for MY2015-2024 as of December 2024.
5-Star Safety Rating

5-Star

The 2025 Subaru Legacy earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).

Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).

Forester Awards

“Beyond its capabilities as a compact and frugal SUV that's your best friend in harsh climates, the 2019 Subaru Forester is loaded with advanced technologies.”

- Kelley Blue Book's KBB.com

From 2019 Subaru Forester First Review” on Kelley Blue Book's KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.

“It feels distinctly upmarket, riding nicer than crossovers with heftier price tags and more premium badges.”

- Automobile Magazine

“The 2019 Subaru Forester is an affordable, well-constructed small crossover that doubles down on safety tech and all-weather capabilities. Make sure to put it on your short list if you're in the market.”

- Edmunds

Experian

Built to Last

96% of Subaru Forester vehicles sold in the last 10 years are still on the road today, more than the Toyota RAV4, Honda CR-V, Mazda CX-5, Hyundai Tuscon, Nissan Rogue, or Ford Escape.

Based on Experian Automotive vehicles in operation vs. total new registrations for MY2015-2024 as of December 2024.
2025 IIHS

TOP SAFETY PICK

The 2025 Subaru Forester is an IIHS TOP SAFETY PICK. (Excludes Wilderness models.)

Crosstrek Awards

“If you're looking for a versatile hauler that doesn't need much parking space and is easy on the wallet, the Subaru Crosstrek is a good choice.”

- Automobile Magazine

“We think the Crosstrek is the best buy in its segment.”

- Autoblog

© 2020 by Autoblog, a publication of Oath Inc. All rights reserved. Used under license.

“The value here is off the scale.”

- MotorTrend

“No matter how you spec it, the Crosstrek delivers strong value and plenty of all-weather capability.”

- Edmunds

“If you want an all-wheel-drive compact SUV that's as adventurous as it is economical, the Subaru Crosstrek hits the bull's-eye.”

- Kelley Blue Book's KBB.com

From “2018 Subaru Crosstrek Expert Review” on Kelley Blue Book's KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.

Outback Awards

“The Subaru Outback's standard all-wheel drive easily handles bumpy, nonpaved surfaces so there's no limit to your family's exploring.”

- Edmunds

“This is one of the most comfortable, capable, spacious, and high-tech midsize SUVs on the market today.”

- Edmunds

“Even after driving luxury SUVs on the same surfaces, the Outback's refined ride stood out.”

- MotorTrend

Experian

Built to Last

In fact, 96% of Subaru Outback vehicles sold in the last 10 years are still on the road today, more than Honda CR-V, Toyota RAV4, or Hyundai Santa Fe.

Based on Experian Automotive vehicles in operation vs. total new registrations for MY2015-2024 as of December 2024.
2025 IIHS

TOP SAFETY PICK

The 2025 Subaru Outback is an IIHS TOP SAFETY PICK for 16 years running (2009-2024).

5-Star Safety Rating

5-Star

The 2025 Subaru Outback earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).

Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).

Ascent Awards

“The Ascent is remarkably easy to see out of, which helps make it easy to drive.”

- MotorTrend

“On the road and around town, ride quality was impressive, and the seats were seriously comfortable.”

- MotorTrend

“It's clear that Subaru has a winner on its hands.”

- MotorTrend

5-Star Safety Rating

5-Star

The 2025 Subaru Ascent earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).

Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).
Experian

Built to Last

96% of Subaru vehicles sold in the last 10 years are still on the road today.

Based on Experian Automotive vehicles in operation vs. total new registrations for MY2015-2024 as of December 2024.
2025 IIHS

TOP SAFETY PICK

The 2025 Subaru Ascent is an IIHS TOP SAFETY PICK.

Solterra Awards

Experian

Built to Last

96% of Subaru vehicles sold in the last 10 years are still on the road today, more than Honda or Toyota brands.

Based on Experian Automotive vehicles in operation vs. total new registrations for MY2015-2024 as of December 2024.
2025 IIHS

TOP SAFETY PICK+

The 2025 Subaru Solterra is an IIHS TOP SAFETY PICK+.

5-Star Safety Rating

5-Star

The 2025 Subaru Solterra earned top marks with a 5-Star Overall Vehicle Score from the National Highway Traffic Safety Administration (NHTSA).

Government 5-Star Safety Ratings are part of the National Highway Traffic Safety Administration's (NHTSA's) New Car Assessment Program (www.NHTSA.gov).